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Life doesn’t always go as planned. You know that, especially if you’re in the advertising industry.  It’s tough to plan too far ahead, considering every…

Our concept of “normal” changes every day, and we need to keep up. Google Maps introduced a simple new update, but it’s the “little things”…

Having defined beginnings and endings help us human beings function best. Our sense of accomplishment stems from our childhood, when we knew that completing a…

Today’s social media content is constantly evolving and changing, both in the short and long term.  Platforms upgrade often and algorithms are adjusted to accommodate…